Global businesses seeking exciting growth opportunities are increasingly looking at Azerbaijan – and we are no exception.

The transcontinental nation is one of our top priorities for 2025 as the country undergoes cultural and economic transformation that we want to be part of.

Early efforts to engage with leaders have proven promising, and we are keen to continue establishing our footprint in Azerbaijan, where we see ample opportunities to harness the power of cross-functional teams.

So, what has inspired us to prioritise this market, what have we already done in Azerbaijan, and how can organisations within the country find out more about our services? This article answers all.

Why is Hyphen making Azerbaijan one of its top priorities?

Azerbaijan has earned a reputation as one of the fastest-growing economies in the world since the 1990s, thanks in part to its abundance of natural resources. However, leaders are now keen to reduce reliance on the oil and natural gas that have powered its rise and instead diversify the country’s revenue streams.

Well suited on the border of Europe and Asia, possessing a strong economy, and investing in both physical and digital infrastructure, the country is very much open for business. Azerbaijan is therefore a logical fit for our cross-functional teams as it goes through a period of socio-economic transition.

The scale of the country’s transformation agenda is matched only by its need for top-tier professionals capable of delivering exceptional results. Countless projects are in various stages of preparation and execution, with our teams of technical experts and contractors with practical experience capable of filling knowledge gaps.

Our engagement models have already proven successful across multiple continents, including some undergoing economic transformation agendas similar to the one in Azerbaijan. We believe this is therefore a prime market for us and one in which we can make a tangible impact for those looking to bring about change within the country.

How has Hyphen approached entering this market?

Three members of our team have already made intensive efforts to integrate themselves into Azerbaijan’s business landscape. Co-Founder Avinash Nandakumar, Principal Güneş Aydoğan, and Client Partnerships Associate Mustafa Can Coşkun have devoted countless hours this year building on our existing network of contacts within the country.

Meetings with key decision-makers across a variety of industries have helped develop a strong understanding of Azerbaijan’s unique economic, legal and political landscape. This preparatory work will help us ensure we deliver maximum value to clients.

Their efforts have already borne fruit as we have now partnered with several public and private-sector organisations keen to leverage our services for their biggest projects. We are keen to build on those early successes and help more businesses and government departments realise their goals and ambitions for 2025 by providing the professional resources and experience they need.

Our team will continue to visit the country, meet a diverse range of stakeholders and explore engagement opportunities to help Azerbaijan achieve its diversification ambitions.

Interested in learning more about our services and our work in Azerbaijan?

Contact Avinash, Güneş and Mustafa to discuss how flexible engagement models and cross-functional teams help deliver exceptional results and consider whether engaging Hyphen is right for your project.